NCC 5020 - Microeconomics for Management

Fall. 2.5 credits.

Limited enrollment. Johnson School core course.

R. Frank.

Introduces microeconomic theory and applies it to problems faced by managers. Topics include supply and demand, consumer behavior, pricing when a firm has market power, and the role of contracts. The course employs a lecture format and emphasizes problem solving. Grading is based on quizzes, a midterm and a final exam.