COMM 4951 - Communication Industries: CaliCOMM

Multi-semester course: Fall. 0.5 credits. Multi-term course: R grade only.

Permission of instructor required. Enrollment limited to: Communication majors.

C. Byrne.

This fall semester seminar introduces students to the world of professional communication. Students meet communication alumni working in media, technology, public relations, brand management, marketing, and civil services. Students learn about alumnis’ roles in the changing professional communication landscape. Students create a resume and learn interview skills, in addition to preparing an ePortfolio. In preparation for a required trip to visit companies in California, the course will cover relevant background information about each company and will include Skype meetings with other communication and media firms.

Outcome 1: Identify the roles of each firm in the communication industry, its challenges, and key drivers for the future.

Outcome 2: Discuss professional opportunities with working alumni through a variety of networking channels.

Outcome 3: Evaluate yourself navigating a career within communication industries.

Outcome 4: Construct and present an ePortfolio which demonstrates key communicative skills.

Outcome 5: Evaluate how communication industries can contribute to sustainable development goals.