BANA 5205 - Digital Business and Retail Operations

Spring. 1.5 credits. Letter grades only (no audit).

Offered online.

Z. Zhu.

This course addresses the paradigm of data-driven and digital operations for maufacturing, services, retail, and e-commerce businesses. Students in the course will explore methods required for the digitalization of businesses, such as data-driven automation, experiment design, predictive and prescriptive analytics, and impact on financial performance, using real-life examples, datasets, and applications.