Innovation Strategy Certificate

In eCornell Certificate Programs  

Any organization can create a new product, service, or technology, but without a structured plan, the chances of a low return on investment are high. In this series of courses, you will learn how to develop an innovation strategy that aligns with your organization’s goals. Throughout the program, you will complete a series of activities that allow you to create and iterate on various aspects of a successful strategy, including identifying an executive champion and other supportive stakeholders as well as developing an overall vision, SMART goals, and a budget. You will practice using the innovation competencies of lean startup, makerspace, and design thinking to aid you in the customer discovery process. You will also learn how to use tools such as hackathons, design sprints, and centers of excellence to embrace the imagination of all your stakeholders. You will identify potential risks to the successful implementation of your strategy and create mitigation plans. As you learn, you will create a presentation document called the innovation placemat that you can use to pitch to stakeholders in your own organization to make your innovation strategy a reality.